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Archive for June, 2007

Blogged by Shawn Collins - LinkShare Golden Link Awards 2007 Video

LinkShare has posted the video from the Golden Link Awards 2007. The video features bits from the emcee, Kevin Meaney, as well as announcements of the awards. This is the same video they showed to kick off the LinkShare Symposium last week - nice work that they get it all edited over night. The one problem […]

LinkShare has posted the video from the Golden Link Awards 2007. The video features bits from the emcee, Kevin Meaney, as well as announcements of the awards.

This is the same video they showed to kick off the LinkShare Symposium last week - nice work that they get it all edited over night.

The one problem with the edit was that my dramatic pause was removed when announcing AffiliateFairPlay.com as Performance Marketing’s Most Vocal Advocate.

Otherwise, it served as a sharp recap of the event. Also, this video is the first in hopefully many videos posted to the LinkShare channel on YouTube.

More on the Golden Link Awards at http://www.linkshare.com/symposium2007/glawards_overview.shtml.

Read more…

Affiliate Blog by Shawn Collins - www.affiliatetip.com/blog

From The Email Wars Blog - What is Domain Blocking Doing to Deliverability?

With so many spoofing emails out there from eBay, Amazon, National City, Amex, Hallmark, etc, what effect does domain blocking have on a brand?

I have not seen any conclusive studies or tests about this issue, but it is on my mind lately as I see so many scams out there. Even ones we get spoofing our domains. We know that they are not legitimate, but if this is happening to people you might email or that are already on your lists and they decide to block junk by the domain… it just might impact your campaigns.

Does anyone have any stats or insight on this? Or should I just not worry about it?

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From The Email Wars - www.theemailwars.com

Posted on Email-Marketing-Reports.com - The email experience: what is it and how can you benefit?

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From Email Marketing Reports - www.email-marketing-reports.com

Posted on Search Engine Watch - Search Engine Forums Spotlight

Found in the search marketing forums: Hiring a Full-Time SEO; Updated Google Webmaster Guidelines; The Three Most Effective SEO Techniques; and more. Read more…

From Search Engine Watch - www.SearchEngineWatch.com

From Aaron Wall’s SEO Book - Large Brands Double Dipping in Google’s Organic Search Results

Why is buying or renting links considered bad when it is ok for larger publishers to use infinite subdomains, buy many competing sites, and publish spam content? Read more…

From SEO Book - www.seobook.com

From JenSense - AdSense now offers rounded and squared ad unit corners

While creating some AdSense ad unit javascript for a client today, I noticed a new feature in the AdSense control panel, the ability to chose the style of corners in the ad unit. Publishers can now select “slightly rounded”, “very… Read more…

From Jennifer Slegg’s Blog - www.jensense.com

Posted on PPC Discussions Blog - Newspapers in Google Print Program

Check out the Google Newspaper directory. It includes all the newspapers that participate in the Google print program. The print team has been busy as that’s a lot more newspapers than I expected. Read more…

From PPC Discussions - www.ppcdiscussions.com

From Got Ads Blog - Wenda Harris Millard Leaving Yahoo.

This is bad for Yahoo. The Yahoo insiders that I know have always said that Wenda Millard (Chief Sales Officer) was absolutely great. Key to their success on the display side - which was their only success, since search was so screwed up.

So it’s a bad sign that she’s leaving as Decker and Yang take over.

Even more ominous - she’s going to work for Martha Stewart Omnimedia.

I mean, does Yahoo really suck that much? I guess so. On the bright side, I’d take it that there will a bit of needed upheaval at Yahoo for the rest of the year… Read more…

From Got Ads? - gotads.blogspot.com

Posted on Branding Voodoo - Anheuser-Busch Checks Age for Bud.TV, Online Network to Leverage User Generated Content

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From Branding Voodoo - www.brandingvoodoo.com

Posted On Search Engine Roundtable - More Search Market Share Stats - Nielsen//NetRatings

I typically like to wait for Danny Sullivan to do his large chart, plotting all the various metrics companies against each other.

But Nielsen//NetRatings released (PDF) a report with new share figures. Here they are:

In the number one slot, as normal, is Google Search with a growth in search queries year-over-year of 44.9% and a search market share of 56.3% ending in June 2007. Yahoo! Search follows with a growth in search queries year-over-year of 18.6% and a search market share of 21.5% ending in June 2007. MSN/Windows Live Search follows with a growth in search queries year-over-year of only 0.8% and a search market share of 8.4% ending in June 2007. AOL Search came in fourth with a growth in search queries year-over-year of 5.1% and a search market share of 5.3% ending in June 2007. In fifth is Ask.com with a decline in search queries year-over-year of -2.8% and a search market share of 2.0% ending in June 2007.

Again, this is just one data company, I always look forward to Danny plotting them all over several months and years - so you get true perspective.

Forum discussion at WebmasterWorld.

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From Search Engine Roundtable - www.seroundtable.com

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